A poorly designed, dinky website no longer cuts it in this modern tech-driven era. Customers expect to buy a product/service from a website that is navigable, has a well-curated list of options, and sports a design layout that is easy on the eyes. But because great web design usually comes with a hefty price tag, a lot of startups and small mom and pop shops forego the services … [Read more...]
Handshakes might be the main way of making first impressions, but certainly aren’t the only proof of the fact that first impressions matter. For the very same reason, people advise new business owners that they need to dress the part if they want to instill trust into their investors, customers, as well as employees. To put it simply, aesthetics matter, but form and function … [Read more...]
Rucksacks, knapsacks, or backpacks. Whatever name you choose to give them, these items are crucial bags for light travelers and digital nomads. They have become very useful in recent days and many people are already using them. Companies have started promoting their brands on the faces of rucksack as a marketing strategy. The difference between a rucksack that will work … [Read more...]
Social media is the go-to place for online entrepreneurs to promote their eCommerce business, and for a good reason. For one, it’s simple to create a social media business page or account for your eCommerce business — it’s also the place where all your customers hang out. If you do decide to create ads to promote your products, the budget you’ll need is considerably lower … [Read more...]
Marketing a business is a time-consuming process that can take significant effort. Not only do you need to build the brand, but you also need to reach the right target audiences and work to make the right amount of time and money in the long term. In this article, we will be looking into some of the ways that using an embroidered patch will benefit your business in the long … [Read more...]
Running a business that works efficiently can seem impossible, but by listening to the needs and wants of the employees, you can begin to put together a workspace that works for everyone. But what should you start with? In this article, we will be providing you with key factors that you should seek to improve to create the best office space for your employees and company’s … [Read more...]
When it comes to ideas in general, there is no dearth of them anywhere. Even today, most industries seem to be completely saturated with ideas that have been done a million times before. Then again, new ideas are continuing to be explored. The primary problem most people face is that when it comes to the proper implementation of their idea, things begin to fall apart much … [Read more...]
Humans heavily depend on visual stimuli. This is due to the fact that the human brain receives visual information about 60,000 times faster than verbal information. As a result, we learn about 90 percent of all we know about the world visually. This is why it’s so important to build your business’ visual identity – it’s necessary to connect to the target demographic. This is … [Read more...]
Today's image-based social media often provides owners with a false understanding of business branding. Although logos and certain color pallets are important, they are only a small piece of the puzzle. A successful branding project not only makes the brand recognizable, but it also has a long-lasting impact on the consumer. The following list details the top five tips for … [Read more...]
How does Disney transport guests of its parks and resorts to mythical places that create magical emotions? By intentionally designing its physical spaces, systems, and guest interactions to drive emotional reactions. That’s how Disney stands out in a crowded marketplace full of entertainment and theme park options, and it’s what makes Disney fans so ravenous and loyal. Given … [Read more...]
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