Plenty of business owners understand why a blog is so important: it builds community; amplifies your voice in the market; establishes you as an expert or a provider of unique products or services; and strengthens relationships with colleagues, partners and the press. But what happens if all that …
Communication Articles and Interviews (tag)
How to Network When You’re Not Exactly an Extrovert
As a full time freelance writer, I spend a majority of my time in my home office alone. In fact, truth be told, I get a little anxious when I get a new client or colleague that wants to meet via phone or Skype. There’s just something about that direct one-on-one contact that puts me a little on edge …
Effective Communication: 5 Questions with Elizabeth Eames, Owner of Contemporary Communications Consulting
We interviewed Elizabeth Eames, Owner of Contemporary Communications Consulting based in Brooklyn, New York, to get insight into the communications business and how it can benefit a small business owner. What are the primary service(s) or product(s) that your business provides? Contemporary …
The Pros and Cons of Business Podcasts
Not too long ago, I was interviewed for a podcast that will be posted on a site about doing what you love for a living. It was a great experience and, while I hope it helps some listeners take a leap of faith and do what they love to, it got me thinking about podcasts in general and what advantages …
If You Are a Business Owner, You Need a Headshot – From a Professional
After dedicating time, resources and energy into message building, brand development, logo design and general visual branding, business owners, especially those who are not in traditionally forward facing professions, often neglect one last piece of the puzzle: the headshot. This is a missed …
Is Your Body Language Helping or Hurting Your Business?
Body language is a tricky area. Not only is each individual person slightly different in regard to the messages his or her body sends, but entire cultures are different as well. For example, what is considered “good” eye contact in one area of the world could be considered insulting in other …