We interviewed Elizabeth Eames, Owner of Contemporary Communications Consulting based in Brooklyn, New York, to get insight into the communications business and how it can benefit a small business owner. What are the primary service(s) or product(s) that your business provides? Contemporary …
Communication Articles and Interviews (tag)
The Pros and Cons of Business Podcasts
Not too long ago, I was interviewed for a podcast that will be posted on a site about doing what you love for a living. It was a great experience and, while I hope it helps some listeners take a leap of faith and do what they love to, it got me thinking about podcasts in general and what advantages …
If You Are a Business Owner, You Need a Headshot – From a Professional
After dedicating time, resources and energy into message building, brand development, logo design and general visual branding, business owners, especially those who are not in traditionally forward facing professions, often neglect one last piece of the puzzle: the headshot. This is a missed …
Is Your Body Language Helping or Hurting Your Business?
Body language is a tricky area. Not only is each individual person slightly different in regard to the messages his or her body sends, but entire cultures are different as well. For example, what is considered “good” eye contact in one area of the world could be considered insulting in other …
Crowdfunding Can’t Exist in a Vacuum
Small businesses and entrepreneurs can gain exposure and financing with crowdfunding, but even the most powerful tools do not work like magic. For a crowdfunding campaign to be successful, it must be supported by a solid marketing and communications strategy. Prospective funders need to be able to …
Which Graphics Work Best for Reaching Your Target Audience?
According to Pew Research Center, 28 percent of online adults use Pinterest and 26 percent use Instagram. Additionally, YouTube reports that they currently have over 1 billion users. What these types of statistics tell us is that we are slowly becoming a more visual society in our online experience, …
