A part of growing your business is having to make some hard decisions on where to invest your profits. Some of these investments may cost more than others. Here are some investments that you can make to help your business grow. Expand Your Product Line Create a team of employees and assign them the …
Customer Acquisition Articles and Interviews (tag)
How One Temecula Pest Control Company Approaches Customers
When it comes to small business sales strategy, you could approach it in a lot of different ways. But one of the most basic ways is deciding if you prefer a broad, shallow customer base, or a narrow, but deep base. There are benefits and disadvantages to both approaches. A Broad, Shallow Customer …
Engage New Customers With A Winning Pitch: A 5 Step Plan
Pitching your company’s products or services to prospective clients is arguably the most important step in building a successful business. In order to grow your business and client list, effective pitches are essential. Some of you reading this may feel like pitching to new clients is the most …
A Passion for Quality: 5 Questions with Kristy Romero, Professional Photographer
Kristy Romero is the owner of Inspirations Photography in Murrieta, California. Being in the photography is difficult these days. With the ready availability of digital cameras, the industry is crowded with individuals and businesses vying for the same customers. Kristy's focus on quality and …
Are You Making One of These 3 Common Marketing Mistakes?
Running a small business means making a large number of decisions on a daily basis, some of them related to marketing. And, certainly, you make each one with the end goal of getting your name out there so you can grow bigger and stronger. But what happens when your decisions are inadvertently doing …
7 Ways to Create a Winning Job Proposal
Whether you are in a service-based profession or you sell products and you’re trying to secure more high-volume clients, creating a solid proposal may be the difference between job feast and famine. And if you’re in a position like me, where your clients generally need you for only limited periods …
