Most businesses see a spike in shoppers, customers, and clients when summertime arrived because people are eager to be active. However, increased flow brings more expectations and higher demands for seamless customer service businesses must stay on top of. Plan Summer Before Spring By the time …
Customer Retention Articles and Interviews (tag)
Small Business Insights: A Look at the Importance of Customer Retention
As a small business owner or director, you understand how important it is to build a solid customer base. You have allocated a budget that is earmarked for capturing new customers in a concerted effort to stay competitive in your market. However, unless you spend an equal amount of resources …
4 Ways to Get Your Company Noticed in a Big City
There are huge benefit to having your business become well-known in a specific location. Not only do potential customers feel loyalty to a brand that is strongly associated with where they're from, but also people love to support a homegrown company as part of the local economy. Getting your …
5 Ways to Keep Your Customers Coming Back
You don’t need a business degree to know that it’s returning customers who are the lifeblood of any business. While it’s important to attract new customers to your products, customer retention should also be considered a huge priority. A paying customer isn’t just paying for your products, …
Secrets of Strong Customer Retention Strategy: How to Keep Your Clients
Research shows that even a small rise of just 5% in customer retention can result in profitability increases anywhere from 25% to 95%. The same study revealed that the acquisition of new customers is between five and twenty-five times more costly in terms of ROI than the cost of investment when it …
Metrics You Need to Focus on When Growing Your Business
While starting a business never seemed easier than it is today, the fact is that there are about 30.2 million small businesses operating in United States at this very moment. This means that the competition is tough regardless of the industry. Moreover, the concentration of these businesses is …
