Customer Retention

Top 5 Startup Challenges and How to Overcome Them

If you’ve been paying attention lately, you probably noticed that more and more people are launching their own startups. That being said, if you have a good business idea, there’s no reason why you shouldn’t give it a go as well. However, running a startup can sometimes seem way easier than it actually is. In order to take your startup to the next level, you’re going to face a … [Read more...]

How To Use Video Marketing In Different Stages of the Buyer’s Journey

People are overwhelmed every day with all different kinds of advertisements and products, and winning over customer has never been more of a challenge. Video marketing is getting to its peak, and soon all companies will have to deal with it if they want to gain or keep their customers. There are four different stages of buyers’ journey, and we will briefly explain how to … [Read more...]

5 Keys to Setting and Meeting Customer Expectations

Setting and meeting customer expectations is a never-ending process and can be quite the balancing act. Striving to maintain positive relationships with clients results in a more satisfying work environment and greater level of output. Due to advances in technology, customers expect more than ever before, and rightly so. All businesses start out setting the bar high, but … [Read more...]

5 Ways to Build Long-Lasting Customer Relationships

Every bit from a new customer helps to build your business. But what’s better than getting a new customer? Turning that first-time buyer into a loyal supporter, who will not only continue to spend money, but will also help spread the word about your product or service. Here are a few tips to help you grow your base of loyal customers who will keep coming back. Share Your … [Read more...]

Telephone Communication for 21st Century Businesses: Radio Interview with Charlie Fusco of Synergixx

Call centers have a not-so-great reputation with many consumers. Between aggressive telemarketers and foreign-based customer service centers, call centers sometimes do a disservice to the businesses they are trying to help. Charlie Fusco, an expert in call center services, talks with Dean Rotbart of Monday Morning Radio about how businesses can best utilize their call centers … [Read more...]

Bringing Home the Bacon: An Interview with Heather Sandford of The Piggery

On this episode of Monday Morning Radio, Dean Rotbart interviews Heather Sandford, who owns The Piggery, a farm and butcher shop in upstate New York. The Piggery farm specializes in GMO-free, pasture raised, heritage breed hogs, which they sell in their Ithaca, New York butcher shop, along with meat from other local pasture-based farms. Sandford talks about the challenges of … [Read more...]

Customer Experience for the Win: Radio Interview with Denise Graziano

Denise Graziano is interviewed in this episode of Monday Morning Radio about the importance of customer experience for a business. Customer experience, says Denise, is what sets successful businesses apart, more so than price or even the business’ products. Yet, 60% of businesses are not addressing customer experience in any meaningful way. Denise talks about the difference … [Read more...]

5 Guidelines to Raising Your Prices without Losing Customers

Stay in business long enough and you’re going to have to deal with raising your prices at some time or another. After all, if you don’t, your profits will be eaten up by your increased costs, which means that you’ll be making less even though your bills are likely higher than ever. While some small business owners seem to have no problem raising rates for their goods and … [Read more...]

Boost Customer Service With 3 Essential Keys to Marketing Success

I’ve been in businesses where a disgruntled customer has walked out for some reason or another and the response of the customer service representative was something along the lines of, “Take your $50 and spend it elsewhere then! We don’t need it!” (Usually this was muttered under their breath, but not always.) And while it may seem like they only lost the amount of the … [Read more...]