For your business to be successful, it has to be effective. To achieve this effectiveness as a small business with a limited budget, the best course of action is to optimize your business so that you can eliminate unnecessary processes, streamline time-consuming tasks, and make data driven insights. …
Data Analysis Articles and Interviews (tag)
Why Companies Are in Need of Data Lineage Solutions
Successful companies always analyze data in order to create strategies that will help them achieve their business goals. However, do you actually understand your data? And what is data lineage? Why do you need data lineage solutions? These are some of the questions that will be answered in this …
The Benefits of Using the Internet of Things in Small Business
Connectivity may come to be the defining feature of the 21st century. It’s not just people who can communicate with each other over the internet, devices can too. These online “smart” devices are part of the “Internet of Things” (IoT) and look set to shape the future, not just of our private …
Who is a Data Scientist?
Considered the sexiest job in 2012 by Harvard, Data Science had slowly grown in popularity since it was recognized as an independent discipline in 2001 and then burst into the fore after 2012. But even now, there isn’t much clarity when it comes to actually trying to define the discipline. Given …
Conducting Market Research? Avoid These Common Mistakes
Market research is an essential tool for all brands. Not only does it give you deep insight into your consumer's buying patterns, but it better equips you to strategize your business plan effectively. At the same time, it is essential to have proper market research at your disposal. Proper market …
9 Ways Technology Should Be Used in Your Business
Technology, for many businesses, seems like a double-edged sword. Unfortunately, technology should be a tool that doesn’t come with any drawback. How can you get everything you expect from technology? Save Money The rumor is true; software and hardware can save you money. But beware, because there …
