Events

8 Sure-Fire Ways to Get More Customers Through Your Doors

Getting customers through the door is tricky business. In fact, only 15% of B2C products sales are closed directly through the Internet, so new acquiring new customers is as important as ever. Thankfully, there are some simple tactics to attract more footfall. Here are eight tips for getting customers to come to you: Don’t Be Afraid of Offline Tactics While the digital … [Read more...]

How to Make Your Events More Fun (and More Profitable)

One of the best ways to build your business and to establish yourself within your community is to hold an event and invite the major players as well as the audiences who admire them. You can set this up in a number of ways, from a small and intimate conference to large and extravagant conventions. Those decisions will all depend upon your budget, how much time you have, etc. … [Read more...]

Content Driven Marketing Sets an Already Successful Small Business Apart from Competition

Small Business e-Book Enables Company to Share its Authentic Voice. AV Programming Associates is an independent audiovisual programming company that is consistently ranked among the top ten companies that provide programming services of its type in the US.  Matthew Grisafe, President of AVPA, is an original member of the audiovisual industry’s leading council on programming … [Read more...]