Social media can be a great tool for businesses and there are plenty of inspiring examples of businesses getting it very, very right. Possibly the most shining example of this is still the tweet sent by Oreo during the blackout in the 2013 Super Bowl, which featured a spotlight Oreo and the caption, …
Legal Articles and Interviews (tag)
The Benefits of Mediation in the Workplace to Resolve Business Disputes
Disputes are a part of life, which means that they are a part of business. Simple mathematics can easily prove that the more people are involved with a business, the more likelihood there is that there will be a dispute between two or more of them. In an ideal world, these disputes would be …
The Complete Guide to Trademark Infringement and Domain Names
When it comes to starting up a business you really need to think hard about your branding and your domain name. This is what will tell your customers who you are and what you are about. You need it to be smart, to the point and most of all, to portray you as a professional entity. When choosing your …
Eight Laws That Were Pivotal in Combating Gender Discrimination
Women have made, and are still making, amazing strides in the workplace--and in different industries, from fashion, to science, technology, and business. But it was not always like this. There were darker ages when women in the workplace were not accorded their due respect, or even basic rights, as …
4 Biggest Threats to New Businesses
When the day comes to open a real brick-and-mortar business' doors, entrepreneurs feel they've accomplished something colossal—and they have! But it's important not to fall into a false sense of security. New businesses face their most challenging period after opening. Common threats capable of …
Four Legal Traps That Could Harm Unsuspecting Small Businesses
While laws may be made with good intentions, the fact still remains that complying with them can be a real challenge for large businesses, let alone small ones. Yet, as the saying goes, “ignorance is no excuse”. To help small-business owners be better informed, the team at Fletcher Day has listed …
