SaaS businesses sell services, which is very different from selling tangible products. Because these are intangible products, it can be a lot more difficult to engage people using traditional marketing strategies and efforts like social media. SaaS businesses have to take a different approach, and …
SaaS Articles and Interviews (tag)
20 SaaS Business Ideas
Starting your own business from scratch is challenging. It is not as easy as people might try to make it seem, especially in the world of SaaS. It requires plenty of dedication, time, investments, and hard work, but as real as the challenges might be, the hurdles will not discourage you if you are a …
5 Tools to Help You Automate Your Business
No matter the size, businesses can be hard to manage, especially with numerous working parts, and high demand for employees and owners to multitask. Unfortunately, this load of work might lead to gaps in certain departments. This is why many businesses have turned to automation. It's not only …
How to Identify the Target Audience for Your SaaS Startup
One of the most important things a SaaS startup needs to do is identify its target audience because once you know who you are targeting, it will be much easier to find out how to reach them and convert them into customers. However, that can be easier said than done if you do not know the best …
Design Considerations for a High-Converting SaaS Website
The greatest benefit of software as a service (SaaS) is its simplicity and usability. Instead of downloading and installing software tools, SaaS companies enable their clients to use them online. These solutions work on a no-strings-attached basis, and you can use them only once or pay a …
5 Industries to Invest in this Year
Investors can stick with tried and tested industries with slow but steady returns. Or they can invest in fast-growing sectors nearly guaranteed to yield significant returns. Know that you don’t have to go for penny stocks or try to find that next hot startup yourself. Instead, you can invest in a …
