These days, it may seem like all business marketing is happening online and like all of it is tech-related. This isn’t really the case and there are still very useful and lucrative marketing techniques that are happening offline. Corporate events are probably the most beneficial and the most complex …
Small Business Networking Articles and Interviews (tag)
How to Impress During Lunch with Potential Business Partners
You have landed a lunch meeting with potential business partners. Congratulations—this could be a major step forward for your company. Now you must concern yourself with impressing the people you meet so they will want to partner with you. Below are some of the steps you should follow to have a good …
Business Etiquette Mistakes to Avoid
In the world of business, maintaining good manners and etiquette could be the deal clincher when it comes to securing new and lasting business opportunities and working relationships. A big etiquette mistake can have a detrimental impact and could lead to lost business. Of course we’re all prone to …
How to Thrive During the Holiday Season
Each holiday season, consumers are bombarded by ads from major brands, all vying to be the one chosen to finish off your holiday gift list. But these retailers have millions to spend, and our nation’s small business owners are finding it difficult to compete. Vistaprint recently surveyed 500 owners …
How to Make Sure That Your SMB is One of the 70% That Hits the 2-Year Mark
Running a small business is no easy task. You’re constantly spinning plates, trying to develop and maintain a loyal customer base while still making money in the process. Luckily, 70 percent of small businesses last at least two years. To make sure your business is a part of this majority, here are …
5 Reasons Why a College Degree Can Help You Run a Successful Business
You have watched every episode of Shark Tank. You have read Mark Cuban's biography. You have opened your fair share of lemonade stands. Now, it is time for you to open your own business. Although everyone has his or her own opinion on the benefit of a college degree, here are five reasons how a …