Matt Smith

Author of Kill the Noise, and CEO of Modmacro℠ an award-winning web design and marketing firm that partners with select small businesses and non-profits.

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2014 Food Truck Design Award Winners Announced

January 11, 2015

In November we invited readers from around the country to nominate food trucks for our first Food Truck Design Awards (FTDA). And the readers delivered several nominations. In December we announced the 30 finalists eligible to win a Food Truck Design Award and opened the voting. Food Truck owners …

Mission Statement Examples, Ideas, and Inspiration

January 8, 2015

A study of corporate mission statements yields some interesting results. Most notably, that nobody really agrees what a mission statement is or should be. However there are some common themes that can be observed when looking at the mission statements of large companies throughout the …

Your Website Has Misspellings. And it Speaks to Your Professionalism.

December 31, 2014

There are so many things to consider when building a website. Is it programmed properly? Is it attractive? Is it secure? Does it say what I need it to say about my company? I could go on and on. You might be able to answer “yes” to all of these questions. But what about this one: Has your website …

Audio Interview with Roger Beaudoin, The Restaurant Rock Star

December 26, 2014

Roger Beaudoin, known as The Restaurant Rock Star, offers listeners in this interview his list of “Ten Common Habits of Ineffective Restaurant Service.” While his list was born out of his expertise is in the restaurant industry, his suggestions can be applied to almost any business looking to …

Votes Roll In for the Food Truck Design Awards

December 15, 2014

We announced the finalists of our 2014 Food Truck Design Awards a few days ago and the votes are streaming in! We’re pleasantly surprised with the immediate response and the level of engagement that many of the food truck owners have been able to produce. It says a lot about the quality of the food …

Audio Interview with Landon Ray, CEO of ONTRAPORT: Creating Profitable Cultures

December 5, 2014

In this interview, Landon Ray, Founder and CEO of ONTRAPORT talks about how to create a company culture that helps you attract and keep talented employees. His unique approach to business has given ONTRAPORT the reputation as a great place to work and has led to phenomenal business growth since the …