Video is quickly becoming the primary medium for consumers to gain information about products and services, and more and more companies are realizing this and incorporating video in their marketing strategies. Take a look at this infographic, submitted by Tom Hopkins at One Productions, and see if …
Marketing Articles and Interviews (category)
Whether it’s traditional marketing, internet and email marketing, or social media marketing you want to learn more about, you will find articles here that will help you build your brand, attract customers, and grow your small business. In the digital age, marketing is changing almost on a daily basis. Learn how to market your small business in the most effective ways to reach your target audience.
Beyond the Free Downloadable E-book
Free downloadable e-book PDFs: You’ve seen them everywhere, and you may even have one on your own business’s website. They’re designed to build interest, to go a little more in-depth into your company’s philosophy or process, and to bulk up your list of email contacts. There’s nothing inherently …
What Should You Blog About? Topic Ideas to Consider
Blogs are great ways to keep in touch with your customers and clients. Plus, by updating them regularly, it constantly keeps you front and center in your customers' minds. This increases the odds that when they need your type of products and/or services, you will be the one they call. I’ve worked …
Book Publishing Made Easy: 3 Things to Get You Started
Lately, it seems like every big-name entrepreneur has a book. In fact, lots of business owners, famous or not, are publishing books. As human beings, we naturally connect with stories, and we are much more likely to support businesses and organizations with whom we can relate. By publishing a book …
The Rise of Social Media in Online Retail: An Infographic
This infographic, submitted to Businessing Magazine by Julian Carroll, Marketing Manager of SnapParcel, points out the latest trends and developments in social shopping. Most notably is the statistic that social shopping is up 26% from 2013 for the top 500 retailers, earning them $3.3 billion from …
Facebook at 12: An Infographic
Facebook is a popular platform for small businesses to engage their customers and advertise to potential customers. With 1.5 billion users now on Facebook, it’s no wonder that businesses are pouring more time and money into it. This infographic, put together by Tom Hopkins of One Productions, …
