Strategizing

Small Business Strategy and Planning

The most successful business owners are always thinking ahead. If you are a new business owner, strategizing about mission statements, corporate culture and business plans are things you would be smart to address early on. More seasoned business owners can benefit from articles on everything from setting client expectations to creating a niche for your small business

How to Start a Small Business Right Out of College

You’ve heard the horror stories about recent college graduates. There is an unprecedented amount of student loan debt and despite an improving economy, 10.5 percent of recent grads are unemployed (as compared with 8.4 percent in 2007). As the Economic Policy Institute put it in a May 2015 article, college graduates have been “idled” by the economy. Here is a quote from the … [Read more...]

Is Your Small Business Ready for an Emergency?

In the different parts of the country I have lived, the natural disaster risk has varied along with the geography. On the East Coast, where I grew up, there was the threat of hurricanes. In the Midwest, where I moved after college, tornado warnings were a frequent reality. Now, I live in the Northwest with the annual threat of wildfires. When a fire got too close for comfort … [Read more...]

Effective Business Communication Apps: An Infographic

Patrick Kelly, Marketing Manager at the Sheraton Athlone Hotel, created this infographic to inform small business owners of some of the best apps currently out there that can help with both internal and external business communication. The best part—all of the recommended apps are available as free downloads for both Apple and Android users! … [Read more...]

Expand Your Business Capabilities without Hiring New Employees

All independent professionals and small business owners reach a point at which they realize the options are grow bigger or stagnate. For some, whether it is due to budget, risk aversion, logistics or other constraints, hiring more full-time employees may not be a viable option. To prevent stagnation at this precarious phase of business development, consider the value of … [Read more...]

Should You Offer Healthcare to Your Employees? Small Business Owners Weigh In

Under the Affordable Care Act’s Employer Shared Responsibility Provisions, employers with at least 50 full-time employees (including full-time-equivalent employees) during the preceding calendar year must offer “minimum essential coverage that is ‘affordable’ and that provides ‘minimum value’ to their full-time employees (and their dependents).” However, a number of small … [Read more...]

Beyond the Free Downloadable E-book

Free downloadable e-book PDFs: You’ve seen them everywhere, and you may even have one on your own business’s website. They’re designed to build interest, to go a little more in-depth into your company’s philosophy or process, and to bulk up your list of email contacts. There’s nothing inherently wrong with free downloadable e-books. They have their place in the business world, … [Read more...]