Getting your brand and company ethos noticed in crowds of businesses, small and large, can be challenging. But without brand visibility, you risk becoming part of the noise that customers ignore. Don't worry. Follow these five tips, and you’ll be on your way to ensuring that your name gets …
Brand Awareness Articles and Interviews (tag)
How Branding Provides a Competitive Advantage
In order to be successful in business, it is important to create a strong brand that will set you apart from your competition. By branding your company in a unique and memorable way, you can make it easier for customers to find you and associate your products or services with what you stand for. A …
6 Marketing Tactics that Will Bring Exposure to Your Brand
There are endless marketing tactics that can bring exposure to your brand, but some are better than others. The most effective marketing tactics are those that are well-thought-out, strategic, and tailored to your specific brand and target audience. Here are seven marketing tactics that will bring …
Effective Strategies to Increase Brand Awareness
Brand awareness is key to any successful marketing campaign. Without it, consumers may not even know your product exists, let alone what it does or why they should buy it. Consumers must also be aware of your brand to believe in its potential and support its growth. Growing brand awareness can be …
Greggs Bakery Versus the Very Best at Brand Collaborations
After the recent news of a brand collaboration between Greggs and Primark, the question arose - what other partnerships and collaborations have worked best, historically? Brand collaborations have huge benefits for consumers and brands alike. Whether it is the many small collaborations between …
8 Ways to Boost Your Brand Visibility Through Influencer Marketing
Are you wondering how to boost the sales and marketing of your startup? When the startup culture began, it was seen as a considerable risk to open a new company. But now, with the increasing interest of investors, you see more startups in the market than ever before and more competition in …
