As a business owner, it’s natural to think about what you want and how to go about getting it. So, when it comes to marketing, it's sensible to discuss an overarching plan and it's practical to discuss techniques for achieving your business objectives. But this type of thinking is missing an …
Content Marketing Articles and Interviews (tag)
Dissecting Link Anatomy: Elements That Impact The Quality of Your Links
As the digital marketing world continues to expand, more and more importance is being placed on content as a promotional tool. Whether it’s creating internal content for your own website or seeking guest posting opportunities on relevant blogs, content is one of the most valuable tools for …
4 Stepping Stones to Dazzling Startup Success
Startups do not have it easy these days. It is estimated that 90% of all new startups fail and only the selected few ever reach the dizzying heights foretold. Even those that survive the crucial initial period are often strapped for cash and struggle to reach clients. Well, many entrepreneurs have …
5 Mistakes to Avoid When Running a Company Blog
In today’s era of technology, your business needs an online presence to remain relevant. A website offers a low-cost solution to extend your business reach to a global audience. One of the most important features of your site is your company blog. A blog allows you to create compelling content that …
7 Tips on Writing Blog Content for Busy Online Readers
Most blog readers are busy people, probably not willing to spend hours reading your long blog post word by word. An astonishing statistic shows that on the average web page, users take time to read at most 28% of the total words in a single visit to the web page. Seems like bloggers stand no chance …
11 Ecommerce Content Marketing Tips to Create Content That Converts
There’s a lot more to ecommerce content marketing than creating good content. You’re trying to get conversions, and that takes some strategy. Creating good content is just one part of your content marketing strategy. Here are eleven ecommerce marketing tips to create content that converts. Know …