Infographics

Expand Your Business Using These Low Budget Marketing Techniques

Marketing is the lifeblood of any business. Without a good marketing plan, most businesses do not survive long. The problem with most marketing plans is the cost. No matter how you slice it, there is no way to accurately predict what the response of any marketing campaign will be. As such, it leaves many businesses, small and large alike, trying to determine whether these … [Read more...]

Infographic: Ideas and Tips to Write eCommerce Listings That Sell Quicker

Various forms of digital and internet marketing have become the standard for selling products and services. And if your business wants to succeed, you need to write persuasive online listings using words that quickly get your message across. The right words in your online listings can paint a clear picture for readers about what you’re selling, compelling them to take action … [Read more...]

Leadership Lessons Beyond the Boardroom

When it comes to running a business, leadership is a hot conversation topic. Many upper level management staff study leadership theory to identify best practices of leading a team. However, discovering leadership styles and lessons don’t always come from a textbook. Many leadership lessons can be learned from road trips. Lesson 1: Establish Goals Before you hit the road for a … [Read more...]

A Look at Employer Drug Testing Policies and Marijuana: An Infographic

Marijuana. It’s a hot topic of debate and largely controversial both culturally and in the workplace. For years, marijuana has been a major component of employee drug screenings, but in 2019 when 33 states have laws protecting medical marijuana use, the stigma associated with cannabis is slowly dwindling. The changing attitudes towards cannabis are making many employers … [Read more...]

21 Personal and Professional Development Podcasts for Inspiration: An Infographic

Tis the season for holiday festivities, checklists, and end of year reports. It’s a busy and exciting time, but as we near the end of the year, it’s easy to feel burnt out. Self-care has a tendency to fall on the backburner, and we begin to push the idea of professional growth and resolutions to the New Year. But before you know it, 2019 will be upon us, so if you’re looking to … [Read more...]

12 Cybersecurity TED Talks for Small Business Owners

As a business owner, you have to keep tabs on everything from your employees and your finances to your online presence. But how well do you keep track of your cybersecurity? If the answer is “not well,” it’s time to rethink your strategy. Why? The amount of cyber threats that can affect a small business is growing daily, and so should your awareness of how to deal with … [Read more...]

8 Steps to Finding the Perfect Mentor: An Infographic

Whether you’re starting or successfully running a small business, having a mentor is beneficial. Studies show that executives that were mentored have higher positions and salaries than their counterparts. What’s more, businesses with mentors increased their revenue by over 80%. A unique aspect about the mentor-mentee relationship is that it’s a win-win situation. You, the … [Read more...]