Anyone in business knows that time equals money. In other words, the more time you spend performing actions that don’t directly bring in more income or revenue, the less time you have to spend on the ones that do. One of the worst time offenders is social media. According to one piece of research, …
Social Media Marketing Articles and Interviews (tag)
The Importance of Running a High-Quality Company Blog
The success of a company has always been predicated upon its ability to reach potential customers. In the modern age, various techniques that were used for this purpose have coalesced into what we now called marketing. As new channels of communications opened up over time, largely through …
4 Essential Social Media Strategies Your Company Needs to Implement Today
The world of social media is such a magical and complex place. Between beautiful pictures, tons of hashtags and live streaming content, it can be hard for a company to figure out what to do and where to start when it’s time to build a strong brand online. If you’d like to see growth in your …
4 Steps to Get Started as a Social Media Influencer
The social media world continues to evolve and thrive, allowing many people the opportunity to connect. In addition to connecting and staying in touch, social media also allows many people to run businesses. It's completely changed the way businesses approach advertising and marketing strategies. Of …
Crafting Your Online Sales Funnel: Make Your Site a Selling Machine
In order to maximize profits, you want to build a unified sales funnel that can turn potential customers into buyers. Establish the goals you hope to achieve as a result of your sales efforts, and then direct your strategies toward outlined objectives by strategically creating content that generates …
10 Small Business Marketing Trends For 2017
Most small businesses do not have the kind of capital and the staff like that of the big companies. This is why a well-thought-out and creative marketing strategy is vital. If you are a marketer with experience, you know how important it is to keep up with the future of business trends, new …
