When it comes to the competitive world of business, there are a lot of rules and regulations that must be followed to succeed. Unless you have a unique idea and are willing to take risks, you probably won’t be able to succeed. However, this doesn’t mean that you must throw in the towel just yet. The …
Testimonials Articles and Interviews (tag)
Five Things to Include on Your Business Website
When you’re setting up a website for your business, there will be some things you want to share with your potential customers. Sometimes, less is more, but you don’t want to miss an opportunity to make new sales and grow your customer base. So, here are some things you should definitely include on …
How to Get Better Reviews and Testimonials for Your Small Business
Before a customer decides to purchase something from your company, they want to know if they can trust you. Since they’re unlikely to interact with a sales rep, they tend to look at your existing customers to form an impression. With customer trust failing and advertising becoming less effective in …
How to Find the Best Digital Marketing Company for Your Business
Digital marketing is an increasingly popular form of reaching out to potential clients. You now have more options to find customers online than ever before, but there are a few hindrances in the way. For instance, digital marketing strategies take time to work and require constant monitoring, …
3 Ways to Improve Marketing for Your Small Business
Running a small business is not a walk in the park, with statistics indicating that about 90% of all startups in America fail, primarily due to cash flow problems. The good news is, with the right marketing strategy in place, even the smallest business can compete with larger corporations for their …
Triggers You Should Use in Marketing Emails to Stimulate Customers to Buy
All marketers exploit some sort of psychological mechanism in their activities. Essentially, they manipulate human nature to get the desired results. Email marketing campaigns don’t represent an exception in that regard, but it still seems like only 30% of email receivers actually fall for these …