Mobile marketing is one of the best and most effective digital marketing strategies since it allows you to utilize various digital channels to connect and engage with consumers on mobile devices such as smartphones and tablets. Another benefit of mobile marketing is that it uses messaging, which is …
Marketing Articles and Interviews (category)
Whether it’s traditional marketing, internet and email marketing, or social media marketing you want to learn more about, you will find articles here that will help you build your brand, attract customers, and grow your small business. In the digital age, marketing is changing almost on a daily basis. Learn how to market your small business in the most effective ways to reach your target audience.
6 Marketing Tactics that Will Bring Exposure to Your Brand
There are endless marketing tactics that can bring exposure to your brand, but some are better than others. The most effective marketing tactics are those that are well-thought-out, strategic, and tailored to your specific brand and target audience. Here are seven marketing tactics that will bring …
Who Has Your Favorite Influencer Recently Started Following on Instagram?
The influencer marketing industry is predicted to be worth $16.4 billion this year. Businesses small and large are seeing the financial benefits of linking their brands to the right influencers. There are currently 500,000 active influencers on Instagram who could potentially help to accelerate …
Curated Content: Your Greatest Tool in One-to-One Selling
In today's world, content is king. From binge-watching shows on your favorite streaming platform to endlessly scrolling engaging social media feeds, personalized content captivates users and keeps them glued to their devices. We've grown accustomed to highly customized, responsive content in our …
Top 10 Google Ad Strategies for Ecommerce in 2022
As the digital landscape continues to evolve, so must the way businesses advertise online. What worked in the past may no longer be effective, and what is popular today could quickly become outdated. It is crucial to stay updated on the latest trends and best practices to stay ahead of the curve. …
Effective Strategies to Increase Brand Awareness
Brand awareness is key to any successful marketing campaign. Without it, consumers may not even know your product exists, let alone what it does or why they should buy it. Consumers must also be aware of your brand to believe in its potential and support its growth. Growing brand awareness can be …
