As an entrepreneur, you work hard to market your business, yet many entrepreneurs mistakenly view marketing in a narrow and limited way. Yes, a large aspect of it is to find new prospects, but that’s not the whole picture. Marketing should equally target customer retention, because if it doesn’t, …
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Marketing Articles and Interviews (category)
Whether it’s traditional marketing, internet and email marketing, or social media marketing you want to learn more about, you will find articles here that will help you build your brand, attract customers, and grow your small business. In the digital age, marketing is changing almost on a daily basis. Learn how to market your small business in the most effective ways to reach your target audience.
5 Tips for Marketing your Restaurant Online
Competition in the culinary world can be fierce, especially in an area saturated with good eateries. Marketing your restaurant has to be done efficiently and effectively for it to stand a good chance of survival. Continue reading for our five top tips that will help you market your business …
Why Great Web Design Is Important for Your Business
A poorly designed, dinky website no longer cuts it in this modern tech-driven era. Customers expect to buy a product/service from a website that is navigable, has a well-curated list of options, and sports a design layout that is easy on the eyes. But because great web design usually comes with a …
Top Tips for Marketing to College Students
You should know the available resources and these resources should then be used to create the products to sell to the customers. That is only the beginning. Your company’s success is reliant upon revenue, which depends on the quantity of sales made by the company. Since other businesses may pose a …
Boost Your Business Marketing Impact with Instagram Stories
Every business needs to engage with their customers. After all, customers buy brands, not just products. Instagram Stories is a powerful engagement creating tool, allowing your business to show its personality while creating lasting loyalty from your customers while also creating impactful, …
Online Reputation Management Tools
As business becomes part of an immense digital landscape, the information that people find on the internet often overrides what they hear in person. A simple Google search can either break or make your business. Thus, online business reputation management is key when it comes to building and …