Social media has always created a sensation among the people even for the smallest things. Platforms like Facebook, Twitter and LinkedIn are some of the most popular channels to build a relationship with the audience and get closer to them to promote your brand to increase engagements. The bonus …
Marketing Articles and Interviews (category)
Whether it’s traditional marketing, internet and email marketing, or social media marketing you want to learn more about, you will find articles here that will help you build your brand, attract customers, and grow your small business. In the digital age, marketing is changing almost on a daily basis. Learn how to market your small business in the most effective ways to reach your target audience.
5 Effective Ways to Use Social Media to Get More E-Commerce Sales
You may think that being a successful e-commerce shop owner is as easy building a website, adding some products to your shop, and posting some blog content for people to read. But the truth is, while it’s easy to launch an e-commerce shop, becoming truly successful is not. In fact, e-commerce shops …
Automation: Pushing Marketing Efforts to the Next Level
Automation is the next big thing in marketing—and in business as a whole. Instead of dealing with repetitive tasks such as scoring leads and sending follow-up emails, it is now possible to automate many marketing-related tasks using triggers and specific parameters. Automation means valuable …
How To Make The Most Of Google Ads and Merchant Center
Whether your target audience is mainstream or niche, Google is likely the North Star of your potential customer. You’d be hard pressed to find a successful business not utilizing Google Ads and Merchant Center, but it goes beyond just your average ad set. Step away from your tried and tested …
4 Benefits for Business Video Marketing
In 2019 video marketing has become an essential component for business plans for companies both small and large. The recent boom to the video industry makes a great deal of sense when we consider the way that people prefer to consume information today. While some people still prefer to read copy, …
Driving Traffic to Your E-commerce Site
The power of e-commerce can’t be denied; in 2017, online businesses raked in $446.8 billion in sales in the U.S. alone. But those numbers are just a small piece of the overall e-commerce picture. Many of those sales wouldn’t have been possible without effective marketing tools and tactics, …
