As with almost everything, marketing has evolved with the times. Just seeing the changes from the 1990s vs. 2017 is enough to give anyone a blast from the past. The advent of new technologies and trends meant businesses had to change the way they marketed their product or services to people. …
Marketing Articles and Interviews (category)
Whether it’s traditional marketing, internet and email marketing, or social media marketing you want to learn more about, you will find articles here that will help you build your brand, attract customers, and grow your small business. In the digital age, marketing is changing almost on a daily basis. Learn how to market your small business in the most effective ways to reach your target audience.
10 Small Business Marketing Trends For 2017
Most small businesses do not have the kind of capital and the staff like that of the big companies. This is why a well-thought-out and creative marketing strategy is vital. If you are a marketer with experience, you know how important it is to keep up with the future of business trends, new …
Why And How To Use Emotions When Designing A Website
One of the first things you should focus on when starting a new business is creating a good website. Your company will need a lot of customers in order to grow, and traffic on your website will be a great indicator of your success. There are plenty of ways to attract people to your site, and social …
5 Ways a Strong SEO Campaign Impacts Your Brand
For most people, SEO is pretty far down on the food chain in terms of website development. You have to define your niche, choose a vertical, pick a domain name and hosting platform, and then hire your developers. If SEO does come into the picture, it's far down the road after the "more important" …
10 Big Website Flaws Every Small Business Must Avoid
Small companies are up against big companies with big web design budgets, and usually smaller companies with top-flight websites. Since most would-be customers use the Internet to find and vet suppliers, no company can afford a substandard website. Here are 10 major website flaws a small company …
Print Marketing is Alive and Well
Digital marketing, digital advertising, digital media, and digital jargons - they are everywhere, and it’s all we hear about these days. We’re now residing in a digital world where only websites, social media, and apps matter. Books are now in downloadable forms. Even dictionaries come in app forms …