Did you know that more than 50 percent of people want to change jobs?Making a career change is never easy, but doing what you love is worth the effort. If you're passionate about social media, love to create content, and can strategize marketing plans, becoming a digital media specialist may be the …
Digital Marketing Articles and Interviews (tag)
Big Data in Digital Marketing: Role and Benefits
Technology is constantly progressing, and consumer behavior is changing. Because of this, organizations need to have more effective business strategies to increase their sales and improve their market value. Marketers collect digital information, including data and analytics, to develop effective …
4 SaaS Marketing Tips for 2022
SaaS businesses sell services, which is very different from selling tangible products. Because these are intangible products, it can be a lot more difficult to engage people using traditional marketing strategies and efforts like social media. SaaS businesses have to take a different approach, and …
Tips for Marketing a New Brand
You might have the best product in the world, but it’s going to be useless unless the right customers know about it. Although marketing has become easier than it was fifty years ago, it has also become super-competitive. So in this article, we’ll share six useful tips that can help you reach your …
What Business Strategies Should Local Companies Use in 2022?
When 65% of new businesses fail within 10 years of launching, being an SMB owner never gets easier. You don’t want to be one of the 20 million companies in the US that fail to succeed, which means you must adapt to the times. With technology advancing rapidly, each year is different from the next. …
Non-Linear Storytelling with Enterprise-Grade Digital Storytelling Software
What’s a ‘Non-Linear’ Digital Story, and How Are They Made? Digital storytelling is the best way available today to communicate complex stories and add emotional impact. Digital stories are incredibly powerful tools for motivating people to action, enhancing educational programs, and creating …
