Today’s marketing is so tightly intertwined with advanced technologies that it’s become one of the most dynamic domains in the world. In fact, there is a clear distinction between classic marketing and digital marketing, with the latter dominating the show. Digital marketing is also one of the …
Digital Marketing Articles and Interviews (tag)
How to Start a Digital Marketing Agency
Starting a digital market agency was a big challenge in the past because there were so many roadblocks like barriers to entry, underdeveloped digital platforms, and high start-up costs. Luckily, times have changed. You can now create a fully functional digital marketing agency in just a few …
What is SEO: An SEO Guide for Small Businesses
With all the paralyzing technical aspects of Search Engine Optimization (SEO), it’s normal for small businesses to feel overwhelmed when running an SEO campaign. However, despite how challenging the endeavor might be, not implementing SEO can hurt your small business big time. You’ll miss out on …
Paid Search Advertising: What You Need to Know to Get Started
Every business wants to be found when a user searches using keywords that are related to that business. While you could take the long-term route of doing SEO properly, you could also make your business noticed much more quickly through paid search advertising. Paid search advertising is simply where …
4 Reasons to Hire a Digital Marketing Agency for Your Business
Thanks to the advent of digital marketing, how people market their businesses has changed completely. Today, whether you are running a big business or a small one, if you do not have a healthy online presence, you will not be able to succeed or get ahead of your competitors. That is why all …
Top Reasons Why Digital Entertainment Marketing Is Harder than You Think
Entertainment is the general category that includes music, film, arts, culture, and gaming – and pretty much everything else that can be seen as entertainment. Entertainment is entirely different from other businesses functioning in the economy, so marketing strategies for entertainment must be …