When you’re in business, you know that SEO is vital for the proper functioning of your company. When you employ sound practices, you increase the online visibility of your enterprise and drive traffic to your website, thereby improving your exposure in the market. When you are more visible online, …
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How SEO and PPC Strategies Can Work Together to Drive More Leads
Do you think SEO and PPC should always be two separate entities? Think again. You can actually combine them in your digital marketing strategy to deliver incredible results you never expected. By pairing them the right way, you’ll be able to attract more visitors, increase organic traffic, and …
Social Media Strategies to Boost Your SEO
There are different aspects that make up digital marketing. However, we can all probably agree that search engine optimization (or SEO) and social media marketing (or SMM) are two of the most crucial ones that any modern-day marketer should look into and consider. However, we have noticed that …
How Much Does Google Care about Word Count?
When creating a blog post or updating a website, you may ask yourself how many words should you have on a page to drive long-term SEO results. John Mueller, Webmaster Trends Analyst at Google, made it clear that word count no longer matters in Google rankings. Why? Because it’s not indicative of …
Your Go-to SEO Checklist for 2022
SEO is a long-term commitment, according to experts in the field, like Mediagroup. On the other hand, SEO checklists don't make this fact clear. Instead of listing discrete activities, they read as if SEO is concluded once you've completed them all. Let's check it out. A Checklist of SEO …
Top 10 SEO Best Practices for Blog Traffic and Engagement
SEO is the process of improving your website's ranking and appearance in organic search results. This will not only help you grow traffic, but also make sure that potential customers are able to find what they're looking for with ease! New technology has made it possible for search engines like …
