Customer Service

6 Keys to Delivering Epic Customer Service

Want to know the best way of boosting customer profitability? Improve customer service. A recent infographic from SalesforceDesk.com says that 70% of consumers would continue to do business with you if you resolve a complaint. The infographic also says that 9 out of 10 consumers would pay more to ensure good customer service. Building customer loyalty by improving customer … [Read more...]

What to Do With a Negative Review

Anyone running a business knows that customer reviews are golden. Whether the reviews are for specific products or for the business itself, there’s no denying that they guide customers’ decisions. In a perfect world, your customers would always be happy and always leave five-star reviews. At the very least, customers with complaints would simply call you directly and give you … [Read more...]

Audio Interview with Porsha Vogt on Lessons Learned in the Senior Care Industry

Dean Rotbart interviews Porsha Vogt, Owner and President of Golden Care, a non-medical, in-home elder care agency near San Diego, California. Golden Care provides seniors with services such as memory care, personal care, companion care, and, when the time comes, community placement assistance. In this interview, Porsha talks about the challenges of hiring a quality workforce … [Read more...]

When It Pays to be Small

Small business owners often lament that they can’t compete with the big dogs in their industries. This may be true on some levels. But there are several distinct advantages to being small that can bring success to even the most outsized small businesses. The most obvious way it pays to be small is when it comes to customer service. Small businesses tend to naturally shine in … [Read more...]

Boost Customer Service With 3 Essential Keys to Marketing Success

I’ve been in businesses where a disgruntled customer has walked out for some reason or another and the response of the customer service representative was something along the lines of, “Take your $50 and spend it elsewhere then! We don’t need it!” (Usually this was muttered under their breath, but not always.) And while it may seem like they only lost the amount of the … [Read more...]

Small Business Spotlight: Golden Office Trailers Community Involvement

Surviving in business for 40 years is no easy task. Since 1975, Golden Office Trailers in Southern California has shown that you can not only survive, but also thrive! Golden Office trailers is in the business of renting, leasing and selling mobile offices and works with industries such as construction, healthcare, real estate, auto sales, and education. Much of their … [Read more...]

Are You Setting the Wrong Client Expectations?

Think about your favorite restaurant. Imagine yourself going through the entire dining-out experience: walking in the door, getting a table, placing your order, receiving your food, and finally eating it. Since this is your favorite restaurant we’re talking about, you probably know exactly what to expect. You may even know what you would order and precisely how long your food … [Read more...]

Audio Interview with Roger Beaudoin, The Restaurant Rock Star

Roger Beaudoin, known as The Restaurant Rock Star, offers listeners in this interview his list of “Ten Common Habits of Ineffective Restaurant Service.” While his list was born out of his expertise is in the restaurant industry, his suggestions can be applied to almost any business looking to improve their service, and their overall business success. One example of the ten … [Read more...]

BM Windows in San Diego: Ethical Sales and Marketing Plus Consumer Education Give a Small Business an Authentic Advantage

Family-owned B.M. Windows rises above competition with a sales, marketing and service approach customers trust. Michal Bohm, owner of B.M. Windows in San Diego, talks to us about social media challenges, marketing opportunities and the connection between ethics and longevity for small businesses. Michal notes that the company gains most of its customers through referrals … [Read more...]