Being an entrepreneur is one of the most difficult things you can do, which is why so many new businesses fail shortly after launch. One of the reasons why new business owners fail is because they become overwhelmed and quickly burn out. Directly managing every single business process yourself is a …
Digital Marketing Articles and Interviews (tag)
The Moving Parts in Advertising: Are You Prepared for It?
Today’s marketing is so tightly intertwined with advanced technologies that it’s become one of the most dynamic domains in the world. In fact, there is a clear distinction between classic marketing and digital marketing, with the latter dominating the show. Digital marketing is also one of the …
How to Start a Digital Marketing Agency
Starting a digital market agency was a big challenge in the past because there were so many roadblocks like barriers to entry, underdeveloped digital platforms, and high start-up costs. Luckily, times have changed. You can now create a fully functional digital marketing agency in just a few …
What is SEO: An SEO Guide for Small Businesses
With all the paralyzing technical aspects of Search Engine Optimization (SEO), it’s normal for small businesses to feel overwhelmed when running an SEO campaign. However, despite how challenging the endeavor might be, not implementing SEO can hurt your small business big time. You’ll miss out on …
Paid Search Advertising: What You Need to Know to Get Started
Every business wants to be found when a user searches using keywords that are related to that business. While you could take the long-term route of doing SEO properly, you could also make your business noticed much more quickly through paid search advertising. Paid search advertising is simply where …
4 Reasons to Hire a Digital Marketing Agency for Your Business
Thanks to the advent of digital marketing, how people market their businesses has changed completely. Today, whether you are running a big business or a small one, if you do not have a healthy online presence, you will not be able to succeed or get ahead of your competitors. That is why all …