Are you sending newsletters and other marketing emails? Then you have to know how to validate email addresses so that you can get the best results from your campaigns. Millions of marketers across the globe use email to grow brand awareness and boost sales. According to Litmus, …
Email Marketing Articles and Interviews (tag)
Promotion Platforms – How to Choose the Right Method For Your Product
Marketing and promotion are the key contributing factors to the success of your product or business. After all, how are customers supposed to know what you have to offer if you don’t convey to them exactly what you can bring to the table? This is why product promotion is so essential. Thankfully, in …
The Future of Email Marketing: Why Do We Still Need It?
According to a recent survey conducted by the Radicati Group, around 3.8 billion people worldwide were using email in 2018. The study shows that the number of users is increasing day by day – by the end of 2022, we are expecting to see a 10.53% increase, meaning no less than 4.2 billion people are …
Why You’re Losing Your Subscribers and How to Get Them Back
Email remains one of the most effective digital marketing channels in the world, and surveys confirm it. This is something all business owners and marketers should remember. It’s particularly essential to small business owners, as email is also a fairly affordable marketing channel. However, to …
11 Email Writing Tips That Will Get You Impressive Results
Even though every so often someone will come out and proclaim the death of it, email is still standing strong. Despite all the messaging apps, chat bots, and social media, email remains relevant, especially in the business world. If we were to take a look at the numbers, we would be able to see that …
7 Newsletter Design Mistakes You Should Avoid at all Costs
Email marketing is incredibly effective, which explains why more than 80% of business to business and business to consumer firms use it. Email newsletter design has a major impact on your click-through rates and conversion rates. Some design choices affect the rate messages are opened, while others …
