I’d wager that you are familiar with the marketing truism of the digital age: content is king. While true in itself, this principle needs to be expanded considerably if it is to serve a real meaning in the fast paced world of today. Content is only as good as the speed at which it is served and …
SEO Articles and Interviews (tag)
A Complete Guide to Using Google Analytics for Search Engine Optimization
In order to promote your business effectively in 2018, a robust and well-executed SEO strategy is a must. In fact, 93 percent of online experiences now begin with a search engine. Even more intriguing than the number of people who use search engines to begin an online experience, is the fact that …
How to Take Your Business Marketing to the Next Level
Whether you're a new or established business, there's one thing that you must rely on to spread the word: effective marketing. There are a variety of ways you can reach your target audience, but in order to get the most bang for your buck, you'll want to step outside of the norm. Here are just a few …
Here’s Why Your Content Strategy Should Include Blogging
If you look at your timelines, the most shared posts are video content, which are usually around three minutes at most. This is why it is so easy to think writing blog articles may not be as important anymore as creating vlogs or short clips. However, putting blogging aside may hurt your views …
5 Content Marketing Mistakes Small Businesses Make
Are you concerned about committing a content marketing blunder that might sabotage your marketing efforts? Well, you are not alone. I’ve made all these mistakes and most likely will continue to make some once in a while. So, I’m here to talk about my hard-learned lessons. I am going to list 5 …
Paid Traffic, Organic Traffic, or Both? What You Should Know
Two major ways to market your products or services online include search engine optimization (SEO) and pay per click (PPC) advertising. While both methods are an excellent way to drive traffic to your website, each one has its advantages and disadvantages. The Differences Between SEO And …
