When you’re in business, promoting yourself is an ongoing task. And often this seemingly simple task requires you to be creative due to a large number of competitors you may find yourself up against. It’s easy to say that promotion is essential to an effective marketing strategy. But what exactly …
Brand Awareness Articles and Interviews (tag)
Marketing Your Business to Increase Sales in Three Steps
For new and existing businesses, the process of finding new customers and expanding on existing sales is the greatest challenge. Sales are the lifeblood of your business, whether in retail or professional services. Therefore, finding new customers and retaining your existing ones is your greatest …
Effective Marketing Techniques Using Die-Cut Stickers
Everywhere we look - cups, laptops, phones, iPads - we see die-cut stickers. From a business marketing standpoint, a sticker is an inexpensive and fun way to help build your brand, increase your visibility, and boost morale, too! Not only are stickers inexpensive, but typically, customers like …
How Can Your Brand Use ‘Gamification’ as a Digital Marketing Tool?
With the amount of competition and information both increasing in the business world, it has become more difficult for brands to grab users’ attention and retain their interest. As a result, you will need to find new and interactive ways to improve your digital marketing strategy. One of the best …
Best Tips for Protecting Your Company’s Reputation
It takes a lot of time and effort to build your reputation and only a moment to undo those efforts. If you look at the most successful companies nowadays, you will realize that the biggest of them have withstood the test of time thanks to their reputation. Over time, many of the moves a company …
Infographic: 10 Simple Ways to Increase Your Brand Awareness
Branding is now more important than ever. Businesses have now evolved to start focusing more on brand awareness over just making the sale. After all, awareness comes before potential customers could even be persuaded to purchase. Even existing customers must be a part of a company's brand awareness …