There is always something new in digital marketing. As the year comes to a close, healthcare marketers explore the most up-to-date content marketing strategies that will help them reach their marketing goals for the coming year. This article will cover fresh content marketing tips that engage …
Content Marketing Articles and Interviews (tag)
Importance of Customer Data When Building a Marketing Strategy
Data is undeniably the future of marketing. For marketing professionals, the ability to understand the data they have, the data they could get, how to organize it, as well as how to activate it is key to successful campaigns. For businesses, the need to provide more individual brand connections and …
Curated Content: Your Greatest Tool in One-to-One Selling
In today's world, content is king. From binge-watching shows on your favorite streaming platform to endlessly scrolling engaging social media feeds, personalized content captivates users and keeps them glued to their devices. We've grown accustomed to highly customized, responsive content in our …
How to Use User Generated Content to Market your Business on Instagram
If you are looking for digital platforms to enable your business to grow, you need to note that Instagram has come up as a powerful medium in recent times. And if you are not using it to grow your business, you are missing out. It is one of the most effective social media platforms to market your …
What Content Assets Can My Marketing Team Create To Sell Our Products?
Retailers have so much competition for most products that simply having low prices or great service isn’t enough to guarantee success. Since shoppers can struggle with having too many options, though, reaching them with compelling marketing will help them dodge difficult decisions — but creating …
How to Identify High-Quality Content
If you want your business to stand out in the marketplace, you need to focus on creating high-quality content. Content is what encourages people to engage with your business and purchase its products or services, so it isn't enough to throw a chunk of copy on your website or create a half-hearted …